Kotak Mahindra AMC initiates "Wellness Drives Wealth" to raise health awareness among its trade partners

Mumbai, December 6, 2023: Kotak Mahindra Asset Management Company Ltd. (KMAMC) recently initiated “Wellness Drives Wealth”, a drive to raise health awareness among its trade partners and their family members. Around 2000 people participated in the drive, conducted in more than 50 cities is aimed at promoting healthy living.

Under the initiative, the company conducted free health check-ups for its trade partners and their families across the country. Health and wellness of all its stakeholders is a top priority for the company and this initiative is an extension of this philosophy.

KMAMC had partnered with third party health experts for seamless execution of the campaign and guide the trade partners and their family members to identify and manage lifestyle diseases. The company has roped in health-tech partner, specialising in diabetes and weight management. The health-tech partner has provided exclusive discounted packages for the company’s distributors.

Kinjal Shah, Head- Digital Business, Marketing and Analytics, KMAMC said, “Wellness of our channel partners is always on top of our mind. This isn’t just limited to their financial wellness but extends to their physical health as well. Through the ‘Wellness Drives Wealth’ initiative, we want to bring into focus the importance of healthy living for our partners as well as their families. This is our attempt to build a stronger and healthier community.”

About Kotak Mahindra Asset Management Co. Ltd.

Kotak Mahindra Asset Management Company Limited (KMAMC) - a wholly owned subsidiary of Kotak Mahindra Bank Limited (Kotak), is the Asset Manager for Kotak Mahindra Mutual Fund (KMF). KMAMC started operations in December 1998 and as of 30^th September’2023, has over 53 lakh investor folios in various schemes. KMF offers schemes catering to investors with varying risk - return profiles and was the first fund house in the country to launch a dedicated gilt scheme investing only in government securities. The company is present in 92 cities and has 97 branches as of 30^st September’2023

For more information, please visit the company’s website at https://www.kotakmf.com, For further information, contact: